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Smartphone

September 18, 2017 8:42 AM

$1700 iPhone X? Yes, Please! Your Tesla Is An App And More On This Week's CTRL ALT Delete Segment On CHOM 97.7 FM tagged “Smartphone”

Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is happening... Read more

By Mitch Joel

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September 16, 2017 5:28 AM

Six Links Worthy Of Your Attention #377 tagged “Smartphone”

Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll (Solve for Interesting, Tilt the Windmill, HBS; chair of Strata, Startupfest, Pandemonio, and ResolveTO; Author of Lean Analytics and some other books), Hugh McGuire... Read more

By Mitch Joel

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September 11, 2017 8:39 AM

New iPhone This Week, AI Knows Your Sexual Orientation And More On This Week's CTRL ALT Delete Segment On CHOM 97.7 FM tagged “Smartphone”

Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is happening... Read more

By Mitch Joel

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September 7, 2017 9:58 PM

Open Letter To The Advertising Industry: Let's Not Mess Up Ads For Voice - Strategy Column tagged “Smartphone”

Hey, Siri... let's not mess up these voice assistant ads, ok? One of the short-term technology innovations that will cause a lots of disruption in advertising is the move from fingers, mice, keypads, clicking and more to voice commands. We've... Read more

By Mitch Joel

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June 1, 201711:50 PM

How Does The "New Generation" Experience Brands? tagged “Smartphone”

TL;DR: they see a brand message. If it resonates, it worked. If it doesn't resonate, it didn't work. Maybe that's an over-simplification, but it feels true. Does this "new generation" of consumer not see the billboards as they cross through... Read more

By Mitch Joel

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April 29, 2017 5:18 AM

Six Links Worthy Of Your Attention #357 tagged “Smartphone”

Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll (Solve for Interesting, Tilt the Windmill, HBS; chair of Strata, Startupfest, Pandemonio, and ResolveTO; Author of Lean Analytics and some other books), Hugh McGuire... Read more

By Mitch Joel

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April 18, 201711:45 PM

The Audience (Formerly Known As The Audience) tagged “Smartphone”

Who is your audience? On my early morning drive to the airport, I caught the tail-end of Howard Stern interviewing Sheryl Crow. Crow was live and in the studio promoting her upcoming album. The constant reflections and self-commentary on how... Read more

By Mitch Joel

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April 14, 201711:48 PM

Fidget Marketing For A World That Won't Stop Moving tagged “Smartphone”

How should brands connect to consumers who just can't stop moving? Social psychology and marketing professor, Adam Alter, has a new book out. It's called, Irresistible - The Rise of Addictive Technology and the Business of Keeping Us Hooked (you can... Read more

By Mitch Joel

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March 31, 2017 8:34 PM

The Power Of Limitations tagged “Smartphone”

Twitter needs to tread very carefully, at this moment in time. It was innocuous enough. At first, Twitter announced that links and added "stuff" would no longer count to their 140 character limitation. This made sense. Often, people would want... Read more

By Mitch Joel

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March 24, 2017 8:45 PM

Will You, Brands Or Big Media Be The Star Of Snapchat TV? tagged “Smartphone”

In the past few months, we've seen major heavyweights come into Snapchat with some big announcements. Both Vice and MGM have inked deals with Snapchat to develop original programming, specific to the Snapchat environment. Many think this is just the... Read more

By Mitch Joel

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March 20, 2017 8:48 AM

Bad Vibrations From Internet Of Things, Voice As The Next Navigation And More On This Week's CTRL ALT Delete Segment On CHOM 97.7 FM tagged “Smartphone”

Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is happening... Read more

By Mitch Joel

Utilities:


March 17, 2017 1:41 PM

We Are Going To Shove Augmented And Virtual Reality Down Your Collective Throats tagged “Smartphone”

It's happening. It's going to happen. Brands, be prepared. It's a binary world when it comes to those who believe in augmented and virtual reality. Many business professionals believe that this is all hype. Many business professionals believe that it... Read more

By Mitch Joel

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March 16, 2017 7:25 AM

Let Twitter Tweet (And Be) tagged “Smartphone”

Forget what you think that you know about the business world for a moment. If I pulled you aside and told you that I had built a social media application that allowed people to share simple text message (140 characters... Read more

By Mitch Joel

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March 14, 2017 7:21 AM

Scratch That One Little Customer Itch tagged “Smartphone”

Twitter did some thing this week. It was very small. It can have a huge impact. Yes, Twitter is in all kinds of trouble. They have sliding revenues and meager growth. They are amping up on their traditional advertising to... Read more

By Mitch Joel

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March 7, 2017 3:44 PM

Is Technology An Addiction, A Crutch Or Normal For Who We Are? tagged “Smartphone”

I'm addicted to my iPhone. There, I said it. Are you? Be honest. This is a tale of two stories.  Story #1. When it comes to managing your smartphone, accessibility, and being engaged at work, many people leave their devices... Read more

By Mitch Joel

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March 2, 201711:17 AM

The Digital Generation Is Now Every Generation tagged “Smartphone”

Everything is digital. Fine. Everyone is online. Fine. These are just platitudes. There are many industries and businesses that are still far behind when it comes to being digital. Everything from the technology used within the organization to how they... Read more

By Mitch Joel

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February 24, 2017 4:57 PM

An Open Letter To Brands: Be Mobile-First. Now. tagged “Smartphone”

Dear Brand Leaders, The time has come. I've been patient. Your consumers have been patient. Enough is enough. The discrepancy between what I see when I engage with a brand "out in the wild" (meaning, when I shop, search and... Read more

By Mitch Joel

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February 2, 2017 2:03 PM

Facebook Is Not A Media Company (Today). Facebook Is The Mass Media (Tomorrow). tagged “Smartphone”

What makes a piece of content a television show, a movie, a YouTube clip? It's not a new discourse. It's something that many (including little old moi) have discussed, dissected and drafted articles about (for years). The thought is simply... Read more

By Mitch Joel

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January 25, 2017 2:33 PM

Digitize The Physical To Win At Business tagged “Smartphone”

Should we even call anything "digital" anymore? Senior marketing professionals love writing op-ed pieces calling for the death of using the word "digital" in front of anything. "Let's not call it Digital Marketing anymore." The sentiment is a pragmatic one:... Read more

By Mitch Joel

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January 24, 201711:39 PM

Connect The Dots Marketing tagged “Smartphone”

Are we seeing the bigger picture? There are three disruptive technologies that are emerging. Candidly, there are many more. Candidly, they may have already disrupted our society, but they have yet to impact brands and marketing. That will soon change.... Read more

By Mitch Joel

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