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April 4, 201711:06 PM

Calm Down, The Name "Oath" Ain't That Bad tagged “Rebrand”

People are very upset with the new company name, Oath.  Oath is what the Verizon-owned AOL and Yahoo will be known as going forward. That was the news of the day, and "whoa!" are people pelting rocks at this announcement.... Read more

By Mitch Joel


November 1, 2010 8:18 PM

Turning Branded Contests Into Branded Content tagged “Rebrand”

More brands should be doing more branded contests. Social Media does many cool and interesting things when it comes to content, but it's also an incredible driver for contests. This often forgotten medium is in desperate need of rejuvenation, and... Read more

By Mitch Joel