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Paul Mcenany

May 6, 2010 9:30 PM

What Makes Great Marketing... Great? tagged “Paul Mcenany”

There are many words you can use to describe great Marketing. Seth Godin asks brands to figure out their Purple Cow (or, to "be remarkable"). I've made the case (time and time again) for brands to be "interesting" and "relevant".... Read more

By Mitch Joel