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Newspaper

May 2, 201711:42 PM

What You See On Facebook Vs. What Is Really Happening tagged “Newspaper”

What you see on Facebook: 9:45 - Arrival at Montreal airport. Prime parking spot right in front. Clutch! Post that to Instagram.  10:15 - Whisk through the priority line at securing and enjoying the free food, beverages and magazines in... Read more

By Mitch Joel

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April 19, 201711:40 PM

The Pending Influencer Marketing Bubble tagged “Newspaper”

If you're looking for growth in the marketing industry, look no further than influencer marketing. The global advertising business will see a slight slowdown in 2017, according to Magna. The industry will only grow by 3.7% with total advertising revenue... Read more

By Mitch Joel

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March 27, 2017 9:19 AM

YouTube's Ad Challenge, Twitter's New Business Model And More On This Week's CTRL ALT Delete Segment On CHOM 97.7 FM tagged “Newspaper”

Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is happening... Read more

By Mitch Joel

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March 16, 2017 7:25 AM

Let Twitter Tweet (And Be) tagged “Newspaper”

Forget what you think that you know about the business world for a moment. If I pulled you aside and told you that I had built a social media application that allowed people to share simple text message (140 characters... Read more

By Mitch Joel

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January 5, 2017 2:10 PM

The Medium Is/Is Not The Message tagged “Newspaper”

Finding the right place to get your content to resonate has never been easier. Still, finding the right place for your content to resonate has never been harder. Let's go back. Let's go way back. In the late eighties, I... Read more

By Mitch Joel

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December 27, 2016 2:49 PM

Display Advertising Is A Failed State tagged “Newspaper”

Display advertising has a huge problem. It's all going to come to head in 2017. There is only so long that this charade can go on. When someone says that the 30-second spot is dead or that television advertising (or... Read more

By Mitch Joel

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December 16, 2016 3:42 PM

Every Piece Of Your Attention Is Being Monetized tagged “Newspaper”

Advertising is a data-driven beast with big money underneath it.  Advertising is nearly half-a-trillion dollar business (you may want to read: The End Of Advertising (Easy There)). This doesn't include ancillary businesses and/or the entire marketing technology industry (this is... Read more

By Mitch Joel

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November 23, 2016 5:14 PM

The Thing About Disruption tagged “Newspaper”

How good is your brand when it comes to disruption? For my money, disruption is the current big bad wolf of business today. It's everywhere. B2B, B2B, small, medium and large enterprises. Everyone is feeling the huffing, puffing and heavy... Read more

By Mitch Joel

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November 22, 201611:16 PM

We Are Not (That) Social Media tagged “Newspaper”

Social media was not supposed to act like traditional media. In fact, one could argue that everything we thought was possible about connectivity and social media could best be understood by reading the business book classic, The Cluetrain Manifesto. The... Read more

By Mitch Joel

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September 23, 201611:17 PM

The Spirit Of The Times And Great Expectations tagged “Newspaper”

Live in the desert. It's a place of possibilities. I'm always fascinated when urbanized environments flourish in a place that should - for all intents and purposes - kill humans. There is nothing there to sustain us. Yet, these areas... Read more

By Mitch Joel

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August 9, 201611:37 PM

Journalism Is Not Content Marketing tagged “Newspaper”

I'm a rare breed. I started off my professional career as a journalist. The truth is, that I still don't have the courage to call myself a journalist. Why? I was interviewing rock stars and writing record views back in... Read more

By Mitch Joel

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June 30, 201611:54 AM

Force Feed tagged “Newspaper”

I miss real editors making choices for me. That's how I roll. I like editors. I like publishers. I like publications. These are a group of people who spend their days curating and creating stories that should be brought to... Read more

By Mitch Joel

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May 18, 2016 7:11 AM

Our Narrowing World View Is Not Facebook's Fault tagged “Newspaper”

Don't blame Facebook for the type of content that we see. There was a lot of conversation this week about what Facebook does (and does not do) to control the content that we see. Facebook was accused of suppressing conservative... Read more

By Mitch Joel

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April 12, 201611:30 PM

A Dying Breed tagged “Newspaper”

With each passing day, the blogger - as we have known them to date - is fading.  That may sound dire, but think about it in this context: do you still use a RSS reader? How many blogs do you... Read more

By Mitch Joel

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March 2, 201611:42 PM

The Story Of Vice And The Future Of Media tagged “Newspaper”

I'm a metalhead punk. That's about it. With that comes my general attitude of wanting to mess up the system, keep things casual and honest, and never be satisfied with what is a part of the establishment. Faster and harder.... Read more

By Mitch Joel

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February 1, 2016 8:01 AM

Uber, The End Of Newspapers And What's A Society To Do? tagged “Newspaper”

Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is... Read more

By Mitch Joel

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December 9, 201511:37 PM

The Changing State Of Blogs tagged “Newspaper”

Are blogs dead? Why is this question being debated so much lately? Earlier today, Social Media Examiner's Michael Stelzner invited Mark W. Schaefer (author of  The Content Code, Social Media Explained, etc...) and I on to his podcast to discuss... Read more

By Mitch Joel

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November 26, 201511:00 PM

Why The Newspaper Business? tagged “Newspaper”

There was some news in the media about my future yesterday. Let me start off with this: I am not leaving Mirum (formerly Twist Image). I will not be putting less time into Mirum (in fact, I've been working harder... Read more

By Mitch Joel

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April 7, 201511:46 PM

Your Content Is Kidding No One tagged “Newspaper”

How is your content marketing strategy coming along? There's a thorn in my side. It's a content thorn. It's ruining everything. It's not that there's too much content. It's not that there's so much content in need of advertising, that... Read more

By Mitch Joel

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November 11, 201411:16 PM

The Internet As A Utility tagged “Newspaper”

...And access for all.In a post-Edward Snowden Internet, it's hard to believe any politician who lays claim to the notion that we need the Internet to be treated as a public utility - much in the same way that we... Read more

By Mitch Joel

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