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Media Buyer Planner

May 5, 200910:38 PM

Life During The 30-Second Spot tagged “Media Buyer Planner”

The TV industry is about to go through some very dramatic changes. Yes, people have been saying that the Internet, Social Media and other new media channels would spell their doom, but few probably imagined that the current economy would... Read more

By Mitch Joel

November 12, 2008 5:16 PM

Web 2.0 Was So Yesterday tagged “Media Buyer Planner”

If you think the days of Blogs, Facebook and YouTube were oh so 2007, it turns out that it's not only fresh as a daisy in the eyes of most Marketers, but there is still a long way to go... Read more

By Mitch Joel

March 20, 200811:54 PM

When GM Shifts 1.5 Billion From Traditional Advertising To Digital Marketing... tagged “Media Buyer Planner”

Does it mean that General Motors is trying to get more bang for their advertising buck in a time of recession, or that the Advertising and Marketing world better really perk up and pay attention, because GM is the third... Read more

By Mitch Joel