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Apple

May 29, 2017 8:46 AM

C2 MTL Rocks, Apple Patents A Pizza Box And More On This Week's CTRL ALT Delete Segment On CHOM 97.7 FM tagged “Apple”

Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is happening... Read more

By Mitch Joel

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April 18, 201711:45 PM

The Audience (Formerly Known As The Audience) tagged “Apple”

Who is your audience? On my early morning drive to the airport, I caught the tail-end of Howard Stern interviewing Sheryl Crow. Crow was live and in the studio promoting her upcoming album. The constant reflections and self-commentary on how... Read more

By Mitch Joel

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April 17, 201711:36 PM

What Makes A Great Brand? tagged “Apple”

Not a good brand. Not a successful brand... a great brand? In fact, before attempting to answer this question, it's probably important to define what, exactly, a brand is? For me a brand is the complete experience and manifestation that... Read more

By Mitch Joel

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April 4, 201711:06 PM

Calm Down, The Name "Oath" Ain't That Bad tagged “Apple”

People are very upset with the new company name, Oath.  Oath is what the Verizon-owned AOL and Yahoo will be known as going forward. That was the news of the day, and "whoa!" are people pelting rocks at this announcement.... Read more

By Mitch Joel

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March 29, 2017 4:45 PM

Content Is Hard... What's Your Brand To Do? tagged “Apple”

That's one simple, but very real statement, isn't it? Maybe there was something in the water at Social Media Marketing World. Maybe it's something that I see - day in and day out - with hundreds (yes, literally, hundreds) of... Read more

By Mitch Joel

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March 20, 2017 8:48 AM

Bad Vibrations From Internet Of Things, Voice As The Next Navigation And More On This Week's CTRL ALT Delete Segment On CHOM 97.7 FM tagged “Apple”

Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is happening... Read more

By Mitch Joel

Utilities:


March 17, 2017 1:41 PM

We Are Going To Shove Augmented And Virtual Reality Down Your Collective Throats tagged “Apple”

It's happening. It's going to happen. Brands, be prepared. It's a binary world when it comes to those who believe in augmented and virtual reality. Many business professionals believe that this is all hype. Many business professionals believe that it... Read more

By Mitch Joel

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March 8, 2017 3:10 PM

Embrace The Shift Away From Stuff - Strategy Magazine Column tagged “Apple”

Audio streams trump everything when it comes to music. That may seem obvious, but one could argue that it is both sudden and scary to see just how quickly consumer behaviour has changed. Nielsen recently released data on the rise... Read more

By Mitch Joel

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February 28, 2017 9:35 PM

The Billion Hour YouTube Rabbit Hole (And It's Growing) tagged “Apple”

It can often be a sad state of affairs. I don't know about you, but when someone send me a YouTube video to watch, I always have the best of intentions. Best plaid plans, and all. It's inevitable that I... Read more

By Mitch Joel

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February 2, 2017 2:03 PM

Facebook Is Not A Media Company (Today). Facebook Is The Mass Media (Tomorrow). tagged “Apple”

What makes a piece of content a television show, a movie, a YouTube clip? It's not a new discourse. It's something that many (including little old moi) have discussed, dissected and drafted articles about (for years). The thought is simply... Read more

By Mitch Joel

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January 30, 2017 3:02 PM

Uber's #DeleteUber Mess, Starbucks Is So Good At Mobile That It Hurts And More On This Week's CTRL ALT Delete Segment On CHOM 97.7 FM tagged “Apple”

Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is happening... Read more

By Mitch Joel

Utilities:


January 23, 2017 8:21 AM

"Alternative Facts" Are Not Facts, Netflix Dominates Our Lives And More On This Week's CTRL ALT Delete Segment On CHOM 97.7 FM tagged “Apple”

Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is happening... Read more

By Mitch Joel

Utilities:


January 16, 2017 8:33 AM

Apple Has Over 40% Of The Wireless Headphone Market, Facebook Tests Mid-Roll Ads And More On This Week's CTRL ALT Delete Segment On CHOM 97.7 FM tagged “Apple”

Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is happening... Read more

By Mitch Joel

Utilities:


January 10, 2017 8:31 AM

The Interoperability Of Things (And Brands) tagged “Apple”

What makes a product or service really work? For years, you could only text message someone who was on the same carrier. For years, there were MP3 players that required a whole bunch of hardware and multiple software solutions to... Read more

By Mitch Joel

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December 29, 2016 1:51 PM

If Your Agency Is Not Consulting, Then What Is It Doing? tagged “Apple”

For marketing agencies to survive, they must start looking more like the consultants. This is one of the bigger themes that seems to be cropping up lately in the marketing industry. It's happening for a bunch of reasons. There is... Read more

By Mitch Joel

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December 26, 2016 2:22 PM

The Persistence Of Brands tagged “Apple”

"Nobody wants to be branded anymore," said Aaron Levine, head designer for Abercrombie & Fitch. Well, if that line from the Wall Street Journal's article, Crocodiles (and Polo Ponies) Go Missing as Scalpel-Wielding Consumers Revolt, doesn't make your marketing brain stand... Read more

By Mitch Joel

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December 13, 201611:00 PM

Working In A More Connected Space tagged “Apple”

There is an irony happening in the modern workplace. Many claim that they no longer need the office and the business infrastructure of yesteryear to get things done. Connectivity has changed everything. All of us can work from from anywhere.... Read more

By Mitch Joel

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December 12, 2016 8:03 AM

PewDiePie, YouTubers And The Future Of Celebrity - The Week's CTRL ALT Delete Segment On CHOM 97.7 FM tagged “Apple”

Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is... Read more

By Mitch Joel

Utilities:


December 9, 2016 9:47 AM

Clay Shirky Is Back (And He's Taking On China) tagged “Apple”

What do you really know about China, smartphones, business and how it impacts the world? There are only a handful of truly original, influential and innovative modern thinkers when it comes to business, media and technology. If there were a Mount... Read more

By Mitch Joel

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November 21, 2016 7:45 AM

Fake News On Facebook And Happiness Without Social Media - The Week's CTRL ALT Delete Segment On CHOM 97.7 FM tagged “Apple”

Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is... Read more

By Mitch Joel

Utilities: