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Entries tagged with “

Internet

December 31, 200911:43 AM

Six New Business Books For 2010 tagged “Internet”

The face of reading took a dramatic turn during this holiday season, and we're not just talking about those of us who have seen the stack of books next to our nightstand continue to rise as the gifts flow in.... Read more

By Mitch Joel


December 17, 200911:50 AM

Gift Ideas For The New Media Business Professional tagged “Internet”

If you're shopping for someone who loves business, the Internet, new media and more, you know how vexing and difficult the process can be. For these people, "what do you get for the person who has everything?" morphs into, "what... Read more

By Mitch Joel


December 4, 2009 8:42 PM

How Mass Media Learns About New Media tagged “Internet”

In trying to understand the newspaper and publishing industry, there are few brains bigger than Jay Rosen. Rosen is definitely one of the smartest guys in the rooms when it comes to understanding mass media, new media, journalism and the... Read more

By Mitch Joel


November 21, 2009 1:58 PM

Video Games Are The Newest Cable Channels tagged “Internet”

Trying to understand the real size and scope of the television viewing audience is near-impossible. Even with all of the new monitoring systems, it's hard to really figure out who is watching what (and how much attention they're paying to... Read more

By Mitch Joel


November 19, 200910:09 AM

The New Search Landscape tagged “Internet”

When you think of search engines and the Internet, it's hard not to think of Google (and not much else). When you think of Google, it's also hard not to think of the classic children's tale, The Little Engine That... Read more

By Mitch Joel


November 14, 2009 3:11 PM

The Trigger Finger tagged “Internet”

If the way in which we use the Internet (and mobile) is so different from traditional media, the advertising is going to have to change. How many times have you found yourself sitting in front of the television, watching a... Read more

By Mitch Joel


November 13, 200911:54 PM

Why Digital Agencies Aren't Ready To Lead (And Why Traditional Agencies Shouldn't Either) tagged “Internet”

One of the more dynamic online conversations about Digital Marketing over the past few weeks has been happening over at Advertising Age. The conversation started in the article titled, Why Digital Agencies Aren't Ready to Lead, by Ana Andjelic and... Read more

By Mitch Joel


November 13, 200910:56 PM

How To Avoid Bad Television tagged “Internet”

One of the best (and easiest) ways to avoid bad television, is to watch good television online. Yes, there is plenty of good television. And - just like the Internet - you have dig around and scratch beneath the surface... Read more

By Mitch Joel


October 18, 2009 9:41 PM

The Marketing Singularity tagged “Internet”

This Blog post is going to get a little geeky, techie and weird... you have been warned. On July 25th, 2009 The New York Times ran an article titled, Scientists Worry Machines May Outsmart Man. It tells the story of... Read more

By Mitch Joel


October 5, 2009 9:11 PM

Another (Brilliant) Take On The Newspaper Industry tagged “Internet”

When it comes to saying things in a deep and meaningful way about the impact of technology and the Internet on society, there are few better than Clay Shirky. Two weeks ago, Shirky (the author of the best-selling business book,... Read more

By Mitch Joel


September 30, 200910:25 PM

The Notion Of A Computer Room tagged “Internet”

How often do you stop, take a breath and think about just how much things have changed in such a short period of time? Just the other day, someone sent me a link to a new real estate website. In... Read more

By Mitch Joel


September 29, 200910:19 PM

People Will Pay For News Online... Just Not A Lot Of People tagged “Internet”

The days of scoring record profits - year on year - for traditional publishers may be coming to an end. It doesn't mean that they will not make any money. It just means that they will make a lot less... Read more

By Mitch Joel


September 24, 2009 3:12 PM

320 Pages On Twitter For 140 Characters tagged “Internet”

Shel Israel looks nothing like the type of person you might think is on Twitter. The 65-year-old spent years in the public relations profession in San Francisco getting journalists and the like hyped about tech products. When you're on that... Read more

By Mitch Joel


September 14, 200910:11 PM

Google Takes Another Swipe At Newspapers And Magazines With Fast Flip tagged “Internet”

Traditional print media companies got the Internet all wrong. It started off in the wrong place and it seems like there is little they can do to recuperate. To make matters better (or worse, depending on who you ask), Google... Read more

By Mitch Joel


September 13, 2009 9:59 AM

Benchmarking The Internet Against TV tagged “Internet”

Whenever you attend any kind of marketing conference (be it for the Internet or a general marketing session), the one question that always comes up is, "when will the Internet surpass television in terms of mass consumption and usage?" That's... Read more

By Mitch Joel


September 10, 2009 4:51 PM

From Degrees To Pixels tagged “Internet”

It's hard for many to embrace, but it's a reality. Changes in business today are becoming more and more dramatic and pronounced. It's not just something that has been written about in this column for the past year and a... Read more

By Mitch Joel


August 25, 2009 9:38 PM

An Expert With No Experience tagged “Internet”

What constitutes an expert? One of the major conversations that still takes place online revolves around the question, "who is an expert?" Big business is looking for a reason to engage in these many online channels, they just don't want... Read more

By Mitch Joel


August 19, 2009 9:02 PM

Maybe It Is Time For Marketing To Move Away From "The Big Idea" tagged “Internet”

Everything we do in Marketing, Advertising and Communications comes out of "The Big Idea." It's what drives the marketing strategy, it's what drives the brand and agency to get excited about the campaign, and it's what drives consumers to put... Read more

By Mitch Joel


August 16, 2009 9:18 PM

The Legacy That You Are Building tagged “Internet”

Do we all agree that the Internet is pushing us ever-more closer to a real-time information channel? Based on the success of Twitter and the recent acquisition of FriendFeed by Facebook, it seems that there is some kind of groundswell... Read more

By Mitch Joel


August 13, 200910:13 AM

Failure Is Not An 0ption tagged “Internet”

Just last week, I caught myself watching Apollo 13 for the umpteenth time on TV. The Oscar Award-winning Ron Howard epic was released in 1995 and dramatizes the lunar mission that took place in 1970. Things went terribly wrong on... Read more

By Mitch Joel