Search Results
Entries tagged with “

Internet

May 27, 2010 7:13 AM

One Product. One Sale. One Day Only. One Exciting New Business Model tagged “Internet”

Do you buy in bulk? When most people think of buying in bulk, they think about Costco. They think about saving a handful of shekels by buying a six-litre jug of Italian salad dressing. Either that, or they think about... Read more

By Mitch Joel


May 19, 201010:20 PM

Kill All Marketers tagged “Internet”

Where does Marketing land in terms of professions that are perceived to be honourable by the mass public? Something tells me, Marketing sits well below both lawyers and used-car salespeople, and maybe even slightly beneath scumbags and charlatans (but I... Read more

By Mitch Joel


May 15, 2010 8:53 PM

What Should I Do Online? tagged “Internet”

It's been nearly two decades since I've been using the Internet as a both a communication and marketing channel. Over the years, many things have evolved, changed and been introduced. I'd like to think that this is an amazing time... Read more

By Mitch Joel


May 8, 2010 7:54 PM

Web 3.0 And The Future Of The Internet - The Movie tagged “Internet”

What will the Web become? How big can the Internet get? What are we going to do with all of this information? Following is a fascinating documentary (about 14 minutes long) created by Kate Ray ("a soon-to-be-recently-graduated Journalism/Psychology major at... Read more

By Mitch Joel


May 4, 2010 9:50 PM

Four Ways To Get More Value From Digital Marketing tagged “Internet”

If we've learned one thing about publishing and the Internet, it's that you can't always catch many of the great reads out there. Here's a fascinating article/report from McKinsey Quarterly titled, Four ways to get more value from digital marketing,... Read more

By Mitch Joel


April 15, 2010 2:32 PM

Four Current Trends That Will Change Marketing Forever tagged “Internet”

The one component that holds most businesses back from getting involved in new media (besides muttering under their breath the wrongly held belief that, "This is the way it has always been done") is the concern about going after what... Read more

By Mitch Joel


March 27, 2010 8:20 PM

The Truth About Online Reputation Management tagged “Internet”

Here's another dirty little secret about your brand and how you manage your online reputation... There's no difference between what's being said online and in the "real world." In fact, let's call a moratorium on the separation of the two...... Read more

By Mitch Joel


March 24, 201010:05 AM

CTRL-ALT-DEL - It's Time For A Business Reboot tagged “Internet”

Maybe the Internet changed much more than we think? Maybe businesses have to reinvent not only themselves, but the entire industry they serve? Its very survival could depend on it. The truth of the matter is that the business world... Read more

By Mitch Joel


March 19, 2010 9:47 PM

The Death Of Social Media tagged “Internet”

The minute we (as a community) allow and accept traditional mass media tactics to pollute Social Media, is the minute that all is lost. In one of the most depressing articles titled, The Ghost Speaks, published in Entrepreneur Magazine (February... Read more

By Mitch Joel


March 17, 201010:47 PM

Buying A Newspaper And Free News tagged “Internet”

Would you buy a newspaper? When word got out that the Montreal Gazette was being put up for sale along with the entire Canwest newspaper family, I immediately asked one of my business partners over at Twist Image if our... Read more

By Mitch Joel


March 14, 2010 7:54 PM

Sharing, Stealing And Other Nefarious Acts tagged “Internet”

Let people steal your ideas. That was one of the thoughts I perpetrated (just a little bit) in my first business book, Six Pixels of Separation. The intent of that statement meant to say that if someone does steal your... Read more

By Mitch Joel


February 24, 2010 7:48 PM

Personal Branding R.I.P. tagged “Internet”

The concept of Personal Branding has lost it's way. It's becoming less and less personal. Personal Branding seemed to be something unique and powerful because of the advent of the Internet and the Social Media channels. Suddenly, any one individual... Read more

By Mitch Joel


February 9, 201010:49 AM

This Will Change Everything... Again tagged “Internet”

What do you make of articles that say, "this will change everything for Marketers?" The truth is, I'm just as guilty as the next Journalist, Blogger and Writer to publish thoughts like that. The truth is, those types of sayings... Read more

By Mitch Joel


February 4, 2010 9:49 PM

Just Grazing tagged “Internet”

Many people felt that the advent of television was going to kill everyone's attention span. Many feel the same way about the Internet. Just today, the same question/mantra came out in a meeting: "when do people have the time to... Read more

By Mitch Joel


February 1, 201010:06 PM

The Next Industrial Revolution tagged “Internet”

What is the future of business? In my book, Six Pixels of Separation, I recount a story about how much the world of business has changed and evolved in the past little while... "On a recent trip to a speaking... Read more

By Mitch Joel


January 30, 2010 2:39 PM

Baby Boomers Love Facebook (And All Of The Other Online Goodness) tagged “Internet”

One common misnomer is that Social Media and the Internet is a place for kids, teens and university students exclusively. Nothing could be further from the truth. One of the most mind-blowing stats about the Web came out in July... Read more

By Mitch Joel


January 26, 2010 9:11 PM

What Will Be tagged “Internet”

Tomorrow is a big day. You don't have to be a Mac Fanboi to say that. You don't even have to be a proud Geek or Digital Marketing professional. Tomorrow is not about Apple. Tomorrow is not about whatever they've... Read more

By Mitch Joel


January 20, 201010:22 PM

Kids Today tagged “Internet”

In case you think that the world hasn't changed all that much since the Internet became commercially viable... You may want to check out this very interesting article in today's edition of the USA Today titled, Kids' electronic media use... Read more

By Mitch Joel


January 9, 2010 7:13 PM

The Local Radio Dilemma tagged “Internet”

Whether it's buying books, going to the movies or buying music, the Internet is being blamed for the death of every other media, including radio. It's a very misguided presumption. The Internet is not killing any other media form. It... Read more

By Mitch Joel


January 7, 2010 4:55 PM

What A Website Will Be... And Never Be tagged “Internet”

There are two schools of thought when it comes to marketing brands online and the presence they need. Build a website that houses everything - all of your text, images, audio and video - in one, centralized, location. Use the... Read more

By Mitch Joel